Overview
The goal was to enhance Maison Gillardeau’s digital identity, engage its community, and reinforce its status as a high-end, iconic brand in the gourmet world. Our role included: Content Strategy: Crafting premium storytelling and visually appealing posts to highlight tradition, craftsmanship, and innovation. Social Media Management: Curating, scheduling, and optimizing content across platforms to maintain brand consistency. Community Engagement: Strengthening relationships with customers, chefs, and food lovers through active interactions. Brand Awareness: Expanding reach through targeted campaigns and influencer collaborations.
Client
Maison Gillardeau
Industry
oysters
Service
Community Management
Duration
8 Week
The Challenge
Luxury Brand Positioning: Maintaining exclusivity while increasing accessibility online. Community Engagement: Encouraging interaction in a niche, high-end market. Authenticity & Heritage: Balancing storytelling between legacy, craftsmanship, and modern appeal. Organic Growth: Expanding reach without compromising brand prestige.
The Solution
Refined Content Strategy: Showcasing the craftsmanship, history, and excellence behind Gillardeau oysters. Exclusive Community Engagement: Strengthening ties with top chefs, seafood enthusiasts, and luxury gastronomy followers. Elegant Visual Identity: Curating premium imagery and storytelling to reflect the brand’s legacy. Performance-Driven Insights: Analyzing audience behavior to refine engagement tactics and optimize impact.
